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Wednesday, 8 March 2017

Why Choose Wood Presentation Packaging?

Different wood species have different characteristics and even two pieces of wood from the same log can look and feel differently. All these characteristics added together will determine the use and appeal of wood!

Colour, lustre, texture, grain, and figure all have a part to play. When using wood, presentation packaging these characteristics are important if the products being marketed are to have maximum appeal, because first impressions are crucial!

For instance, the texture of wood may be fine or coarse and there are a wide range of colours to choose from, including red, yellow, purple, brown and orange etc.

Colour Variations In Birchwood

Among the most attractive features of some woods like birch is lustre, which is a  natural sheen, that's difficult to replicate in other materials such as metal and plastic. However, lustre can be added by polishing wood.

Figure is the pattern on the surface of the wood that can come from variations in colour, grain and irregular growth characteristics.

Grain describes the orientation of the fibrous elements on the surface of wood and can be anything from straight to wavy!

Polmac (UK) Ltd uses linden wood extensively to manufacture it's wood, presentation boxes because it's a soft, white wood, with fine grain character, so it's ideal for staining purposes, giving a smooth, even finish every time!

Wood is a beautiful, natural, organic material that provides exceptional value, is uniquely sustainable and adds warmth and character that many people find irresistible!

When using wood, presentation boxes to market products, a high quality wood finish creates a 'magnet' like effect that attracts more customers, which means more sales are generated! Isn't that what we all want?


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