Wood Presentation Boxes - More than Just Functional!

Wood presentation boxes are a type of packaging that's much more than just functional. They're also intended to be decorative, artistic and used commercially for promotional purposes. Because they're used commercially to promote products they're usually branded as well.

They may be customized and personalized with a printed logo or message for commercial, as well as for private use for - weddings, births, birthdays, welcome packages, anniversaries and virtually any private occasion that warrants a special gift.

Polmac Premium Quality Perfume Boxes

However, for commercial use, choosing customized, wood presentation boxes and deciding how products are to be presented to potential customers, are very important aspects of sales and marketing.

The goal is to provide additional value for the customer and your business, by creating a memorable and sharable experience.

The very best wood presentation packaging stimulates all four senses - sight, hearing, smell and touch, because it can enhance the emotional 'charge' that customers experience, which makes the overall package much more alluring.

An important part of building a long-term, sustainable brand is doing business with the same customers over and over again. This is because it's more expensive to find new customers than it is to encourage existing customers to purchase your products again.

Many suppliers believe that premium quality, wood presentation packaging is an unnecessary extra expense, because by increasing the cost, their products become less attractive to potential buyers.

However, customers are often prepared to pay more and are more likely to purchase a product, when they perceive extra value in that product. They're also more likely to come back for more when the product is delivered in premium quality packaging.

Furthermore, customers will often share an image of a product via social media if it comes in a premium package. From a marketing perspective this can be invaluable, because more people will see and be aware of your products, which will invariably boost your product sales.

The value of customized, wood presentation boxes extends far beyond the initial purchase when the customer actually opens the package and shares that experience across social media networks.

Social recommendations drive loyalty from your customers and promote brand awareness, that will keep your business well ahead of the competition!

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Branded Presentation Packaging: Boosts Product Sales & Profits!

The purpose of branded, presentation packaging is to provide extra value to your customers and your business by creating a memorable and shared experience. By creating extra value, your customers will also pay more and boost your bottom line profits.

There are two levels of packaging. The first is the presentation packaging that your customer actually sees which provides that all important first impression.

Premium Quality Branded Perfume Boxes

The second is the physical distribution of your product/s. Your product/s are packed in corrugated cardboard boxes, palleted and then transported. 

Corrugated cardboard is the material of choice for most companies because it's relatively cheap and provides good impact resistance during transportation.

For additional protection, Polmac wood presentation boxes are first wrapped in white paper to avoid 'scuff'  marks, packed in 5-layer corrugated cardboard outers and then palleted ready for international transportation.

Presenting your product in an attractive, visually appealing way and at reasonable cost is something that needs to be considered at the earliest opportunity.

Branded, presentation packaging matters because it's your client's first impression and influences their general perception of your company.

The goal of building a long-term, sustainable brand is to bring customers back time and time again. This is extremely important because it's invariably cheaper to get existing customers to purchase again than it is to find new customers.

Consumers are more likely to make repeat purchases from a company that provides premium quality packaging for it's products.

They are also more likely to share an image of a presentation package on social media, if it's unique and memorable.

People like sharing their experiences. So, the value of premium quality presentation packaging extends far beyond your customer's own experience, because it drives loyalty and promotes brand awareness.

Providing memorable branded presentation packaging leaves your customers delighted with an experience they'll want to share and can give your product/s that all important competitive edge, in order to get repeat business and attract new customers.

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