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Monday 1 May 2017

Why Use Tubes In Wood Presentation Packaging?

In the commercial world, companies vie with each other to stand out from the crowd, so potential customers are drawn to their products rather than a competitors'. That's why innovation in product design is so important!

When people think of wooden boxes, they probably imagine a square or rectangular wood box. However, in recent times and particularly in the premium spirits sector, tubes are being used more and more as an economic alternative to traditional rectalinear shapes.

Whisky Boxes In Tube Format

They can be made from thin gauge plywood, such as Finnish birch ply that can be easily bent to a tight circumference, then lapped and pinned with copper, or plated metal studs at the vertical joints. These may be straight, or shaped to produce a wave pattern, or saw tooth effect, for greater decorative impact!

Tubes can also be made from natural wood veneers, which are popular because of the range of beautiful veneers to choose from. Natural, wood veneers are readily available, economic, stable and very practical to use.

Veneers are thinner than plywood, so are normally glued to an inner core for greater strength and stability, either as flat sheets, or to provide a winding, spiral effect.

Once the tubes have been made, solid wood bases and lift-off lids can be added. Lift-off lids may be traditional, lapped or flush style, or cut at forty five degrees at the base, to provide a more contemporary look and feel!

Thin gauge plywood or wood veneered tubes can be decorated using a wide range of natural wood and colour stains and clear lacquer finishes, if the natural warmth and beauty of wood is preferred.

They can also be branded with a company logo and/ or text by printing directly onto the wood surface, or using engraved, or etched metal plates.

Thin gauge plywood or natural wood veneered tubes are quick and easy to make. Where practical,  economic and innovative design solutions are required to replace traditional rectilinear shapes, they can provide a stunning alternative.


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